Attention is easy. Adoption is rare.
Attention is easy. Adoption is rare.
Attention is easy.
Adoption is rare.
Most platforms give you hype. Only Bantr turns it into users.
Most platforms give you hype.
Only Bantr turns it into users.
Most platforms give you hype. Only Bantr turns it into users.
See the proof ↓
OVERVIEW
OVERVIEW
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We compared 3 major L2 InfoFi campaigns:
Morph on Bantr
GOAT Network on Kaito
Build on Bitcoin (BOB) on Cookie3
We compared 3 major L2 InfoFi campaigns:
Morph on Bantr
GOAT Network on Kaito
Build on Bitcoin (BOB) on Cookie3
We compared 3 major L2 InfoFi campaigns:
Morph on Bantr
GOAT Network on Kaito
Build on Bitcoin (BOB) on Cookie3
Timeline:
14 days before to 14 days after each launch
Data:
Official block explorers + Kaito mindshare metrics
Timeline:
14 days before to 14 days after each launch
Data:
Official block explorers + Kaito mindshare metrics
Timeline: 14 days before to 14 days after each launch
Data: Official block explorers + Kaito mindshare metrics
How we kept this comparison fair:
Small category: L2 launch campaigns.
Public data readily available.
Similar reward pools.
How we kept this comparison fair:
Small category: L2 launch campaigns.
Public data readily available.
Similar reward pools.
How we kept this comparison fair:
Small category: L2 launch campaigns.
Public data readily available.
Similar reward pools.
the setup
the setup
Morph launched on Bantr.
GOAT launched on Kaito.
BOB launched on Cookie.
Morph launched on Bantr.GOAT launched on Kaito.BOB launched on Cookie.
Morph launched on Bantr.GOAT launched on Kaito.BOB launched on Cookie.
Bantr charged the lowest fee — yet delivered the only positive growth.
PROJECT
PROJECT
PROJECT
PLATFORM
PLATFORM
PLATFORM
FEES
FEES
FEES
INCENTIVES
INCENTIVES
INCENTIVES DISTRIBUTION
WALLET GROWTH
WALLET GROWTH
WALLET GROWTH OUTCOME
Morph
Morph
Morph
Bantr
Bantr
Bantr
$30K
$30K
$30K
$500K worth
of Tokens
$500K worth
of Tokens
$500K worth of Tokens
19.1%
New accounts
19.1%
New accounts
19.1% New accounts
GOAT Network
GOAT
Network
GOAT Network
Kaito
Kaito
Kaito
$150K
$150K
$150K
1% of token
supply (>$1M)
1% of token
supply
1% of token supply (>$1M)
-48.7%
New accounts
-48.7%
New accounts
-48.7% New accounts
BOB
BOB
BOB
Cookie
Cookie
Cookie
$50K
$50K
$50K
$350K worth
of Tokens
$350K worth
of Tokens
$350K worth of Tokens
-14.38%
New accounts
-14.38%
New accounts
-14.38% New accounts
Bantr = Net Wallet Growth
Bantr =
Net Wallet Growth
Bantr = Net Wallet Growth
Adoption Proof
Adoption Proof
Only Bantr turned attention into actual wallets. Others bled users despite million-dollar spends.
Only Bantr turned attention into actual wallets. Others bled users despite million-dollar spends.
Only Bantr turned attention into actual wallets. Others bled users despite
million-dollar spends.
Morph (Bantr) :
+19.1% new accountsGOAT (Kaito) :
–48.7% new accountsBOB (Cookie) :
–14.3% new accounts
Morph (Bantr) : +19.1% new accounts
GOAT (Kaito) : –48.7% new accounts
BOB (Cookie) : –14.3% new accounts
Morph (Bantr) :
+19.1% new accountsGOAT (Kaito) :
–48.7% new accountsBOB (Cookie) :
–14.3% new accounts
Lowest fee. Highest ROI.
Lowest fee. Highest ROI.
Lowest fee. Highest ROI.
Mindshare Proof
Mindshare Proof
Bantr couples pre-TGE buzz with real on-chain adoption.
Bantr couples pre-TGE buzz with real on-chain adoption.
Morph (Bantr) pulled ahead and held mindshare over two weeks.
GOAT and BOB spiked briefly, then flatlined.
Morph (Bantr) pulled ahead and held mindshare over two weeks.
GOAT and BOB spiked briefly, then flatlined.
Morph (Bantr) pulled ahead and held mindshare over two weeks.
GOAT and BOB spiked briefly, then flatlined.
Attention sustained. Not just spikes.
Attention sustained. Not just spikes.
Attention sustained. Not just spikes.
Hype ≠ Adoption.
Bantr delivers both.
Hype ≠ Adoption.
Bantr delivers both.
Hype ≠ Adoption.
Bantr delivers both.
Proof Is in the data
Proof Is in the data
Bantr delivers the best cost per incremental user, every time.
Bantr delivers the best cost per incremental user, every time.
Bantr: Wallets up, spend efficient.
Kaito & Cookie: Wallets down, hype wasted.
Bantr
Bantr
Bantr
Product
Usage
Product
Usage
Social
Engagement
Social
Engagement